{"id":183059,"date":"2026-03-04T00:00:00","date_gmt":"2026-03-03T23:00:00","guid":{"rendered":"https:\/\/sportbiz.ch\/news\/nnormal-cadi-le-nouveau-standard-du-confort-alpin\/"},"modified":"2026-03-04T00:00:00","modified_gmt":"2026-03-03T23:00:00","slug":"nnormal-cadi-le-nouveau-standard-du-confort-alpin","status":"publish","type":"news","link":"https:\/\/sportbiz.ch\/fr\/news\/nnormal-cadi-le-nouveau-standard-du-confort-alpin\/","title":{"rendered":"NNormal Cad\u00ed : le nouveau standard du confort alpin"},"content":{"rendered":"<p><strong>La marque de trail running NNormal, une joint-venture entre l&rsquo;athl\u00e8te d&rsquo;exception Kilian Jornet et l&rsquo;entreprise traditionnelle Camper, pr\u00e9sente sa chaussure la plus accessible \u00e0 ce jour, la \u00ab\u00a0Cad\u00ed\u00a0\u00bb. Ce mod\u00e8le a \u00e9t\u00e9 con\u00e7u pour allier confort et performance sur des terrains de montagne mod\u00e9r\u00e9s, tout en respectant les objectifs radicaux de la marque en mati\u00e8re de d\u00e9veloppement durable. En Suisse, NNormal est repr\u00e9sent\u00e9e en exclusivit\u00e9 par Contact &amp; Production SA.  <\/strong><\/p>\n<p><strong><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/sportbiz.ch\/wp-content\/uploads\/2026\/03\/NN_Toolkit_Cadi_Lifestyle_16x9_1-1.jpg\" alt=\"NNormal Chaussures Cadi\" width=\"1050\" height=\"591\"><\/strong><\/p>\n<p>\u00c0 une \u00e9poque o\u00f9 le trail running passionne de plus en plus de monde, le besoin d&rsquo;un \u00e9quipement qui offre de la s\u00e9curit\u00e9 sans \u00eatre trop compliqu\u00e9 se fait de plus en plus sentir. Le NNormal Cad\u00ed est la r\u00e9ponse \u00e0 cette tendance. Alors que des mod\u00e8les comme la Kjerag sont con\u00e7us pour une vitesse maximale sur les sentiers techniques, la Cad\u00ed s&rsquo;adresse aux coureurs qui recherchent une chaussure fiable et tr\u00e8s amortie pour une utilisation quotidienne et sur de longues distances.  <\/p>\n<p><strong>L&rsquo;excellence technique au service du sport de masse<\/strong><\/p>\n<p>La Cad\u00ed se distingue par une combinaison de mat\u00e9riaux bien pens\u00e9e, con\u00e7ue pour durer. La semelle ext\u00e9rieure Vibram\u00ae Megagrip, d&rsquo;une profondeur de 4 mm, assure une traction pr\u00e9visible sur les surfaces humides et s\u00e8ches. La tige en tissu Sincetech est particuli\u00e8rement remarquable : elle ne comporte pas de superpositions lourdes et offre une respirabilit\u00e9 exceptionnelle tout en \u00e9tant tr\u00e8s r\u00e9sistante.  <\/p>\n<p><em>\u00ab\u00a0Avec la Cad\u00ed, nous comblons une lacune importante dans notre gamme\u00a0\u00bb,<\/em> explique Birte Fahrbach, chef de produit chez NNormal. <em>\u00ab\u00a0Cette chaussure offre l&rsquo;ADN typique de NNormal - un design fonctionnel et une qualit\u00e9 sup\u00e9rieure, mais elle le rend accessible \u00e0 un groupe cible plus large. Pour les d\u00e9taillants suisses, c&rsquo;est une \u00e9norme opportunit\u00e9 de gagner des clients qui cherchent \u00e0 s&rsquo;initier aux sports de montagne ou qui ont besoin d&rsquo;un compagnon confortable pour les longues s\u00e9ances d&rsquo;entra\u00eenement\u00a0\u00bb.<\/em><\/p>\n<p><strong>Le d\u00e9veloppement durable comme argument de vente<\/strong><\/p>\n<p>En tant que soci\u00e9t\u00e9 certifi\u00e9e B, NNormal \u00e9tablit de nouvelles normes dans l&rsquo;industrie. Le Cad\u00ed suit la philosophie \u00ab\u00a0No Trace\u00a0\u00bb : moins de mat\u00e9riaux utilis\u00e9s gr\u00e2ce \u00e0 un branding int\u00e9gr\u00e9 dans le tissu et une construction con\u00e7ue pour durer. Dans un contexte de march\u00e9 o\u00f9 les consommateurs suisses accordent de plus en plus d&rsquo;importance \u00e0 la responsabilit\u00e9 \u00e9cologique, NNormal offre au commerce sp\u00e9cialis\u00e9 une r\u00e9ponse cr\u00e9dible \u00e0 cette demande.  <\/p>\n<p><strong>Une forte impulsion gr\u00e2ce au retour de Kilian Jornet en 2026<\/strong><\/p>\n<p>Le lancement du Cad\u00ed co\u00efncide avec de grandes annonces sportives. Kilian Jornet <a title=\"NNormal race calendrier 20206\" href=\"https:\/\/sportbiz.ch\/fr\/news\/nnormal-le-retour-du-roi-kilian-jornets\/\" target=\"_blank\" rel=\"noopener\">a pr\u00e9sent\u00e9 son calendrier de courses pour 2026<\/a>, qui comprend des \u00e9v\u00e9nements phares comme l&rsquo;UTMB et la course culte suisse Sierre-Zinal. Cette m\u00e9diatisation renforcera encore la marque NNormal et stimulera la demande dans les magasins.  <\/p>\n<p><img decoding=\"async\" src=\"https:\/\/sportbiz.ch\/wp-content\/uploads\/2026\/03\/NNormal_Kilian_Jornet_2.jpg\" alt=\"NNormal Kilian\" width=\"1050\" height=\"788\"><\/p>\n<p><strong>Service pour les professionnels : showrooms et portail B2B<\/strong><\/p>\n<p>Contact &amp; Production SA soutient le commerce sp\u00e9cialis\u00e9 par une infrastructure compl\u00e8te. Les revendeurs peuvent examiner le Cad\u00ed et l&rsquo;ensemble de la gamme NNormal dans les showrooms de Zurich (TMC) et d&rsquo;Aigle. L&rsquo;\u00e9quipe exp\u00e9riment\u00e9e du service ext\u00e9rieur ainsi que la boutique B2B interne<a href=\"https:\/\/www.contact-shop.ch\" target=\"_blank\" rel=\"noopener\">(contact-shop.ch<\/a>) sont \u00e0 disposition pour un traitement efficace.  <\/p>\n<p><strong>Contact pour les demandes de renseignements des revendeurs :  <\/strong><\/p>\n<p>Contact &amp; Production SA Piazza Grande 15 6600 Locarno<\/p>\n<p>E-mail : info@contactproduction.ch, T\u00e9l. 091 751 61 32<\/p>\n<p>Boutique B2B : <a title=\"Boutique B2B Contact Production SA\" href=\"https:\/\/www.contact-shop.ch\" target=\"_blank\" rel=\"noopener\">www.contact-shop.ch<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La marque de trail running NNormal, une joint-venture entre l&rsquo;athl\u00e8te d&rsquo;exception Kilian Jornet et l&rsquo;entreprise traditionnelle Camper, pr\u00e9sente sa chaussure la plus accessible \u00e0 ce jour, la \u00ab\u00a0Cad\u00ed\u00a0\u00bb. Ce mod\u00e8le a \u00e9t\u00e9 con\u00e7u pour allier confort et performance sur des terrains de montagne mod\u00e9r\u00e9s, tout en respectant les objectifs radicaux de la marque en mati\u00e8re [&hellip;]<\/p>\n","protected":false},"author":2264,"featured_media":183061,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"categories":[126],"class_list":["post-183059","news","type-news","status-publish","has-post-thumbnail","hentry","category-marques-produits"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>NNormal Cad\u00ed : le nouveau standard du confort alpin - Sportbiz<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sportbiz.ch\/fr\/news\/nnormal-cadi-le-nouveau-standard-du-confort-alpin\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"NNormal Cad\u00ed : le nouveau standard du confort alpin - Sportbiz\" \/>\n<meta property=\"og:description\" content=\"La marque de trail running NNormal, une joint-venture entre l&rsquo;athl\u00e8te d&rsquo;exception Kilian Jornet et l&rsquo;entreprise traditionnelle Camper, pr\u00e9sente sa chaussure la plus accessible \u00e0 ce jour, la \u00ab\u00a0Cad\u00ed\u00a0\u00bb. Ce mod\u00e8le a \u00e9t\u00e9 con\u00e7u pour allier confort et performance sur des terrains de montagne mod\u00e9r\u00e9s, tout en respectant les objectifs radicaux de la marque en mati\u00e8re [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sportbiz.ch\/fr\/news\/nnormal-cadi-le-nouveau-standard-du-confort-alpin\/\" \/>\n<meta property=\"og:site_name\" content=\"Sportbiz\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/sportbizbyasmas\" \/>\n<meta property=\"og:image\" content=\"https:\/\/sportbiz.ch\/wp-content\/uploads\/2026\/03\/nn_toolkit_cadi_lifestyle_16x9_4.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"779\" \/>\n\t<meta property=\"og:image:height\" content=\"585\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/nnormal-cadi-le-nouveau-standard-du-confort-alpin\\\/\",\"url\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/nnormal-cadi-le-nouveau-standard-du-confort-alpin\\\/\",\"name\":\"NNormal Cad\u00ed : le nouveau standard du confort alpin - Sportbiz\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/nnormal-cadi-le-nouveau-standard-du-confort-alpin\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/nnormal-cadi-le-nouveau-standard-du-confort-alpin\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/sportbiz.ch\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/nn_toolkit_cadi_lifestyle_16x9_4.jpg\",\"datePublished\":\"2026-03-03T23:00:00+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/nnormal-cadi-le-nouveau-standard-du-confort-alpin\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/nnormal-cadi-le-nouveau-standard-du-confort-alpin\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/nnormal-cadi-le-nouveau-standard-du-confort-alpin\\\/#primaryimage\",\"url\":\"https:\\\/\\\/sportbiz.ch\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/nn_toolkit_cadi_lifestyle_16x9_4.jpg\",\"contentUrl\":\"https:\\\/\\\/sportbiz.ch\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/nn_toolkit_cadi_lifestyle_16x9_4.jpg\",\"width\":779,\"height\":585,\"caption\":\"NN_Toolkit_Cadi_Lifestyle_16x9_4\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/nnormal-cadi-le-nouveau-standard-du-confort-alpin\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/page-daccueil\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"News\",\"item\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"NNormal Cad\u00ed : le nouveau standard du confort alpin\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/\",\"name\":\"Sportbiz\",\"description\":\"Schweizer Sportartikelbranche Online: ASMAS Verband Schweizer Sportfachhandel, \u00abSpaf\u00bb Verband Schweiz. 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