{"id":182933,"date":"2024-10-08T00:00:00","date_gmt":"2024-10-07T22:00:00","guid":{"rendered":"https:\/\/sportbiz.ch\/news\/ispo-munich-sponsors-organisations-sportives-a-la-meme-table\/"},"modified":"2024-10-08T00:00:00","modified_gmt":"2024-10-07T22:00:00","slug":"ispo-munich-sponsors-organisations-sportives-a-la-meme-table","status":"publish","type":"news","link":"https:\/\/sportbiz.ch\/fr\/news\/ispo-munich-sponsors-organisations-sportives-a-la-meme-table\/","title":{"rendered":"ISPO Munich - Sponsors &amp; organisations sportives \u00e0 la m\u00eame table"},"content":{"rendered":"<p style=\"font-weight: 400;\">Les 2 et 3 d\u00e9cembre 2024, ISPO Munich accueillera pour la premi\u00e8re fois le nouveau congr\u00e8s Sport Marke Medien. L&rsquo;\u00e9v\u00e9nement vise \u00e0 th\u00e9matiser les d\u00e9fis actuels pour toutes les disciplines sportives. Pour ce faire, des groupes de r\u00e9flexion ont travaill\u00e9 en amont et ont mis l&rsquo;accent sur le sponsoring et le financement, la gestion des \u00e9v\u00e9nements, la transformation, les droits m\u00e9diatiques et la communication ainsi que le nouveau r\u00f4le des athl\u00e8tes.    <\/p>\n<p style=\"font-weight: 400;\">Hans-Willy Brockes, l&rsquo;organisateur du congr\u00e8s, d\u00e9crit clairement la vision qui sous-tend Sport Marke Medien : \u00ab\u00a0Au lieu d&rsquo;un spectacle nombriliste avec des pr\u00e9sentations de vente, SPORT MARKE MEDIEN doit saisir les probl\u00e9matiques actuelles en profondeur. Pour ce faire, nous travaillons intensivement avec les partenaires \u00e0 l&rsquo;\u00e9laboration du programme. Ils apportent non seulement leur expertise, mais aussi leurs r\u00e9seaux, ce qui cr\u00e9e une \u00e9norme valeur ajout\u00e9e pour les participants\u00a0\u00bb.<\/p>\n<p style=\"font-weight: 400;\">Parmi les partenaires premium, on trouve notamment <strong>APA - Brands Events Solutions<\/strong>, un expert de la mise en sc\u00e8ne de marques et d&rsquo;\u00e9v\u00e9nements, et <strong>CAPABLE Experience Agency<\/strong>, qui cr\u00e9e des exp\u00e9riences de marque impressionnantes pour les consommateurs. La <strong>F\u00e9d\u00e9ration allemande de tennis (DTB)<\/strong> est \u00e9galement \u00e0 bord, tout comme <strong>IST-Hochschule <\/strong>en tant que partenaire de carri\u00e8re, qui s&rsquo;est sp\u00e9cialis\u00e9 dans les formations et les formations continues dans le domaine du sport et qui est pr\u00e9sent sur place avec un service de recrutement de talents. <\/p>\n<p style=\"font-weight: 400;\"><strong>Losberger De Boer<\/strong>, en tant que leader mondial des solutions d&rsquo;espace temporaire, participera \u00e9galement activement sur place. Nous b\u00e9n\u00e9ficierons en outre du soutien de <strong>SPONTENT<\/strong> pour la r\u00e9alisation technique des sessions de casting. <strong>ONE8Y<\/strong>, partenaire de Market Intelligence du congr\u00e8s, ainsi que <strong>sportsevision<\/strong>, qui met en sc\u00e8ne de mani\u00e8re optimale les marques et les \u00e9v\u00e9nements sportifs, compl\u00e8tent la liste des partenaires premium. <\/p>\n<p style=\"font-weight: 400;\"><strong>The Sports People<\/strong>, une agence de conseil ayant des clients tels que le FC Bayern Munich et la ligue allemande de football (DFL), a \u00e9t\u00e9 ajout\u00e9e au congr\u00e8s pour apporter son expertise en mati\u00e8re de strat\u00e9gie de marque et de sponsoring.<\/p>\n<p style=\"font-weight: 400;\">Mais pourquoi ce congr\u00e8s est-il si important en ce moment ? L&rsquo;industrie du sport est confront\u00e9e \u00e0 des changements massifs : La num\u00e9risation, la durabilit\u00e9, l&rsquo;inclusion et le r\u00f4le croissant de l&rsquo;intelligence artificielle n\u00e9cessitent de nouvelles approches en mati\u00e8re de communication de marque et d&rsquo;activation des sponsors. Autant de sujets qui seront abord\u00e9s de mani\u00e8re approfondie lors du congr\u00e8s.  <\/p>\n<p style=\"font-weight: 400;\">\u00ab\u00a0La combinaison de partenaires de haut niveau et de th\u00e8mes innovants nous assure la cr\u00e9ation d&rsquo;un \u00e9v\u00e9nement tourn\u00e9 vers l&rsquo;avenir\u00a0\u00bb, poursuit Hans-Willy Brockes. Son objectif est de d\u00e9velopper de nouvelles perspectives et solutions pour le sport business avec des partenaires solides. <\/p>\n<p style=\"font-weight: 400;\">Le congr\u00e8s s&rsquo;adresse aux d\u00e9cideurs et aux professionnels du sport, de l&rsquo;\u00e9conomie et des m\u00e9dias. Le large \u00e9ventail de sujets abord\u00e9s - du r\u00f4le du sponsoring dans le sport f\u00e9minin \u00e0 l&rsquo;importance des donn\u00e9es et de l&rsquo;intelligence artificielle, en passant par les nouveaux mod\u00e8les d&rsquo;entreprise dans le management du sport - plaide pour que Sport Marque M\u00e9dias devienne un rythme pertinent pour l&rsquo;avenir du sport business. <\/p>\n<p style=\"font-weight: 400;\"><strong>avec sportbiz.ch, b\u00e9n\u00e9ficiez de 20 % de r\u00e9duction sur SPORT MARKE MEDIEN !<\/strong><\/p>\n<p style=\"font-weight: 400;\">Le sommet sur l&rsquo;avenir du marketing sportif se tiendra \u00e0 Munich du 2 au 3 d\u00e9cembre 2024 dans le cadre du salon ISPO Munich. Des experts des m\u00e9dias, du sponsoring, des organisations sportives et des start-ups s&rsquo;y rencontreront pour fa\u00e7onner ensemble l&rsquo;avenir du sport. L&rsquo;\u00e9v\u00e9nement propose des approches interdisciplinaires et internationales ainsi qu&rsquo;un r\u00e9seautage de qualit\u00e9. SPORT MARKE MEDIEN r\u00e9unit des acteurs importants du business du sport et sert de point de rencontre ainsi que de think tank pour les nouveaux d\u00e9veloppements dans le marketing sportif. Pour en savoir plus : sportmarkemedien.com      <\/p>\n<p style=\"font-weight: 400;\"><strong>Code de r\u00e9duction : SMM24SportBIZ20<\/strong><\/p>\n<p style=\"font-weight: 400;\"><strong>Inscription : <a href=\"http:\/\/www.sportmarkemedien.com\/anmeldung\">www.sportmarkemedien.com\/anmeldung<\/a><\/strong><\/p>\n<p style=\"font-weight: 400;\"><strong><a href=\"https:\/\/www.sportmarkemedien.com\/\" target=\"_blank\" rel=\"noopener\">Plus d&rsquo;informations<\/a><\/strong><\/p>\n<p>&nbsp;<\/p>\n<p style=\"font-weight: 400;\">\n","protected":false},"excerpt":{"rendered":"<p>Le nouveau congr\u00e8s \u00ab\u00a0Sport Marke Medien\u00a0\u00bb, qui sera pr\u00e9sent\u00e9 pour la premi\u00e8re fois en d\u00e9cembre \u00e0 l&rsquo;ISPO Munich, constitue une plateforme solide pour l&rsquo;avenir du business du sport. 1000 participants sont attendus pour cette premi\u00e8re \u00e9dition. Des partenaires de renom du congr\u00e8s ainsi que des champions cach\u00e9s participeront \u00e0 l&rsquo;\u00e9laboration du programme.  <\/p>\n","protected":false},"author":5,"featured_media":181778,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"categories":[127],"class_list":["post-182933","news","type-news","status-publish","has-post-thumbnail","hentry","category-evenements"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>ISPO Munich - Sponsors &amp; organisations sportives \u00e0 la m\u00eame table - Sportbiz<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sportbiz.ch\/fr\/news\/ispo-munich-sponsors-organisations-sportives-a-la-meme-table\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ISPO Munich - Sponsors &amp; organisations sportives \u00e0 la m\u00eame table - Sportbiz\" \/>\n<meta property=\"og:description\" content=\"Le nouveau congr\u00e8s &quot;Sport Marke Medien&quot;, qui sera pr\u00e9sent\u00e9 pour la premi\u00e8re fois en d\u00e9cembre \u00e0 l&#039;ISPO Munich, constitue une plateforme solide pour l&#039;avenir du business du sport. 1000 participants sont attendus pour cette premi\u00e8re \u00e9dition. Des partenaires de renom du congr\u00e8s ainsi que des champions cach\u00e9s participeront \u00e0 l&#039;\u00e9laboration du programme.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sportbiz.ch\/fr\/news\/ispo-munich-sponsors-organisations-sportives-a-la-meme-table\/\" \/>\n<meta property=\"og:site_name\" content=\"Sportbiz\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/sportbizbyasmas\" \/>\n<meta property=\"og:image\" content=\"https:\/\/sportbiz.ch\/wp-content\/uploads\/2024\/09\/Foto_Griessenboeck_136-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/ispo-munich-sponsors-organisations-sportives-a-la-meme-table\\\/\",\"url\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/ispo-munich-sponsors-organisations-sportives-a-la-meme-table\\\/\",\"name\":\"ISPO Munich - Sponsors &amp; organisations sportives \u00e0 la m\u00eame table - Sportbiz\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/ispo-munich-sponsors-organisations-sportives-a-la-meme-table\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/ispo-munich-sponsors-organisations-sportives-a-la-meme-table\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/sportbiz.ch\\\/wp-content\\\/uploads\\\/2024\\\/09\\\/Foto_Griessenboeck_136-scaled.jpg\",\"datePublished\":\"2024-10-07T22:00:00+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/ispo-munich-sponsors-organisations-sportives-a-la-meme-table\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/ispo-munich-sponsors-organisations-sportives-a-la-meme-table\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/ispo-munich-sponsors-organisations-sportives-a-la-meme-table\\\/#primaryimage\",\"url\":\"https:\\\/\\\/sportbiz.ch\\\/wp-content\\\/uploads\\\/2024\\\/09\\\/Foto_Griessenboeck_136-scaled.jpg\",\"contentUrl\":\"https:\\\/\\\/sportbiz.ch\\\/wp-content\\\/uploads\\\/2024\\\/09\\\/Foto_Griessenboeck_136-scaled.jpg\",\"width\":2560,\"height\":1707},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/ispo-munich-sponsors-organisations-sportives-a-la-meme-table\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"News\",\"item\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"ISPO Munich - Sponsors &amp; organisations sportives \u00e0 la m\u00eame table\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/\",\"name\":\"Sportbiz\",\"description\":\"Schweizer Sportartikelbranche Online: ASMAS Verband Schweizer Sportfachhandel, \u00abSpaf\u00bb Verband Schweiz. Sportartikel-Lieferanten\",\"publisher\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/#organization\",\"name\":\"ASMAS Sportfachhandel Schweiz\",\"url\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/sportbiz.ch\\\/wp-content\\\/uploads\\\/2023\\\/02\\\/sportbiz_Logo_72dpi.jpg\",\"contentUrl\":\"https:\\\/\\\/sportbiz.ch\\\/wp-content\\\/uploads\\\/2023\\\/02\\\/sportbiz_Logo_72dpi.jpg\",\"width\":520,\"height\":204,\"caption\":\"ASMAS Sportfachhandel Schweiz\"},\"image\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/sportbizbyasmas\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/sportbizbyasmas\\\/\",\"https:\\\/\\\/www.instagram.com\\\/sportbiz.ch_by_asmas\\\/\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UC_WL3nmvFlpl_sUNQofksqQ\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"ISPO Munich - Sponsors &amp; organisations sportives \u00e0 la m\u00eame table - Sportbiz","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/sportbiz.ch\/fr\/news\/ispo-munich-sponsors-organisations-sportives-a-la-meme-table\/","og_locale":"fr_FR","og_type":"article","og_title":"ISPO Munich - Sponsors &amp; organisations sportives \u00e0 la m\u00eame table - Sportbiz","og_description":"Le nouveau congr\u00e8s \"Sport Marke Medien\", qui sera pr\u00e9sent\u00e9 pour la premi\u00e8re fois en d\u00e9cembre \u00e0 l'ISPO Munich, constitue une plateforme solide pour l'avenir du business du sport. 1000 participants sont attendus pour cette premi\u00e8re \u00e9dition. Des partenaires de renom du congr\u00e8s ainsi que des champions cach\u00e9s participeront \u00e0 l'\u00e9laboration du programme.","og_url":"https:\/\/sportbiz.ch\/fr\/news\/ispo-munich-sponsors-organisations-sportives-a-la-meme-table\/","og_site_name":"Sportbiz","article_publisher":"https:\/\/www.facebook.com\/sportbizbyasmas","og_image":[{"width":2560,"height":1707,"url":"https:\/\/sportbiz.ch\/wp-content\/uploads\/2024\/09\/Foto_Griessenboeck_136-scaled.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Dur\u00e9e de lecture estim\u00e9e":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/sportbiz.ch\/fr\/news\/ispo-munich-sponsors-organisations-sportives-a-la-meme-table\/","url":"https:\/\/sportbiz.ch\/fr\/news\/ispo-munich-sponsors-organisations-sportives-a-la-meme-table\/","name":"ISPO Munich - Sponsors &amp; organisations sportives \u00e0 la m\u00eame table - Sportbiz","isPartOf":{"@id":"https:\/\/sportbiz.ch\/fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/sportbiz.ch\/fr\/news\/ispo-munich-sponsors-organisations-sportives-a-la-meme-table\/#primaryimage"},"image":{"@id":"https:\/\/sportbiz.ch\/fr\/news\/ispo-munich-sponsors-organisations-sportives-a-la-meme-table\/#primaryimage"},"thumbnailUrl":"https:\/\/sportbiz.ch\/wp-content\/uploads\/2024\/09\/Foto_Griessenboeck_136-scaled.jpg","datePublished":"2024-10-07T22:00:00+00:00","breadcrumb":{"@id":"https:\/\/sportbiz.ch\/fr\/news\/ispo-munich-sponsors-organisations-sportives-a-la-meme-table\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/sportbiz.ch\/fr\/news\/ispo-munich-sponsors-organisations-sportives-a-la-meme-table\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/sportbiz.ch\/fr\/news\/ispo-munich-sponsors-organisations-sportives-a-la-meme-table\/#primaryimage","url":"https:\/\/sportbiz.ch\/wp-content\/uploads\/2024\/09\/Foto_Griessenboeck_136-scaled.jpg","contentUrl":"https:\/\/sportbiz.ch\/wp-content\/uploads\/2024\/09\/Foto_Griessenboeck_136-scaled.jpg","width":2560,"height":1707},{"@type":"BreadcrumbList","@id":"https:\/\/sportbiz.ch\/fr\/news\/ispo-munich-sponsors-organisations-sportives-a-la-meme-table\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/sportbiz.ch\/fr\/"},{"@type":"ListItem","position":2,"name":"News","item":"https:\/\/sportbiz.ch\/fr\/news\/"},{"@type":"ListItem","position":3,"name":"ISPO Munich - Sponsors &amp; organisations sportives \u00e0 la m\u00eame table"}]},{"@type":"WebSite","@id":"https:\/\/sportbiz.ch\/fr\/#website","url":"https:\/\/sportbiz.ch\/fr\/","name":"Sportbiz","description":"Schweizer Sportartikelbranche Online: ASMAS Verband Schweizer Sportfachhandel, \u00abSpaf\u00bb Verband Schweiz. Sportartikel-Lieferanten","publisher":{"@id":"https:\/\/sportbiz.ch\/fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/sportbiz.ch\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/sportbiz.ch\/fr\/#organization","name":"ASMAS Sportfachhandel Schweiz","url":"https:\/\/sportbiz.ch\/fr\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/sportbiz.ch\/fr\/#\/schema\/logo\/image\/","url":"https:\/\/sportbiz.ch\/wp-content\/uploads\/2023\/02\/sportbiz_Logo_72dpi.jpg","contentUrl":"https:\/\/sportbiz.ch\/wp-content\/uploads\/2023\/02\/sportbiz_Logo_72dpi.jpg","width":520,"height":204,"caption":"ASMAS Sportfachhandel Schweiz"},"image":{"@id":"https:\/\/sportbiz.ch\/fr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/sportbizbyasmas","https:\/\/www.linkedin.com\/company\/sportbizbyasmas\/","https:\/\/www.instagram.com\/sportbiz.ch_by_asmas\/","https:\/\/www.youtube.com\/channel\/UC_WL3nmvFlpl_sUNQofksqQ"]}]}},"_links":{"self":[{"href":"https:\/\/sportbiz.ch\/fr\/wp-json\/wp\/v2\/news\/182933","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sportbiz.ch\/fr\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/sportbiz.ch\/fr\/wp-json\/wp\/v2\/types\/news"}],"author":[{"embeddable":true,"href":"https:\/\/sportbiz.ch\/fr\/wp-json\/wp\/v2\/users\/5"}],"version-history":[{"count":0,"href":"https:\/\/sportbiz.ch\/fr\/wp-json\/wp\/v2\/news\/182933\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sportbiz.ch\/fr\/wp-json\/wp\/v2\/media\/181778"}],"wp:attachment":[{"href":"https:\/\/sportbiz.ch\/fr\/wp-json\/wp\/v2\/media?parent=182933"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sportbiz.ch\/fr\/wp-json\/wp\/v2\/categories?post=182933"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}