{"id":182767,"date":"2026-01-05T00:00:00","date_gmt":"2026-01-04T23:00:00","guid":{"rendered":"https:\/\/sportbiz.ch\/news\/8848-altitude-nouveau-dans-notre-portefeuille-de-marques\/"},"modified":"2026-01-05T00:00:00","modified_gmt":"2026-01-04T23:00:00","slug":"8848-altitude-nouveau-dans-notre-portefeuille-de-marques","status":"publish","type":"news","link":"https:\/\/sportbiz.ch\/fr\/news\/8848-altitude-nouveau-dans-notre-portefeuille-de-marques\/","title":{"rendered":"8848 Altitude nouveau dans notre portefeuille de marques"},"content":{"rendered":"<p><strong>8848 Altitude renforce le segment des skis haut de gamme de PPS Sportsgoods AG<\/strong><\/p>\n<p>PPS Sportsgoods AG continue d&rsquo;\u00e9largir son portefeuille de marques et ajoute 8848 Altitude, une marque su\u00e9doise haut de gamme et r\u00e9put\u00e9e de v\u00eatements de ski et de plein air, \u00e0 son programme. Les droits de la marque ont \u00e9t\u00e9 r\u00e9cemment acquis par Protest Sportswear, partenaire de longue date de PPS. <\/p>\n<p><strong>La performance scandinave dans la tradition<\/strong><\/p>\n<p><strong>8848 Altitude<\/strong>, fond\u00e9e en Su\u00e8de en 1990 et nomm\u00e9e d&rsquo;apr\u00e8s l&rsquo;altitude du mont Everest, est synonyme de performances techniques, de design scandinave et de qualit\u00e9 sup\u00e9rieure. <strong>Protest Sportswear<\/strong>, fond\u00e9e en 1993, partage un contexte entrepreneurial similaire, une structure de propri\u00e9t\u00e9 priv\u00e9e et une forte passion pour les sports d&rsquo;hiver. Les deux marques continueront \u00e0 \u00eatre d\u00e9velopp\u00e9es avec des identit\u00e9s claires et distinctes. <\/p>\n<p>Avec l&rsquo;int\u00e9gration de 8848 Altitude, PPS Sportsgoods AG \u00e9largit son offre dans le segment du ski orient\u00e9 vers la performance et cr\u00e9e une diff\u00e9renciation suppl\u00e9mentaire sur le point de vente pour les commerces sp\u00e9cialis\u00e9s suisses. La marque s&rsquo;adresse \u00e0 des clients exigeants qui accordent de l&rsquo;importance \u00e0 la performance technique, au design intemporel et \u00e0 la qualit\u00e9 premium. <\/p>\n<p><span style=\"color: rgb(53, 152, 219);\"><strong><a style=\"color: rgb(53, 152, 219);\" href=\"https:\/\/www.pps-sportsgoods.com\/wsshop\/Sportsgoods\/img\/Lookbook_8848_Altitude_FW26.pdf\">VERS LE LOOKBOOK<\/a><\/strong><\/span><\/p>\n<p><strong>Pr\u00e9commande hiver 2026 au showroom de Glattpark<\/strong><\/p>\n<p>La collection Winter 26 de 8848 Altitude est disponible d\u00e8s \u00e0 pr\u00e9sent en pr\u00e9commande dans le showroom PPS :<\/p>\n<p>Showroom Maison 9<br \/>Thurgauerstrasse 109, 1er \u00e9tage<br \/>8152 Glattpark Opfikon<\/p>\n<p><strong>Contact &amp; commande<\/strong><\/p>\n<p>Pour prendre rendez-vous et obtenir de plus amples informations, veuillez contacter S\u00e9bastien Blaise :<\/p>\n<p><strong>S\u00e9bastien Blaise  <\/strong><\/p>\n<p>079 293 71 94<br \/>sebastien@pps-sportsgoods.com<\/p>\n<p><span style=\"color: rgb(224, 62, 45);\"><strong>Date limite de commande : 09 f\u00e9vrier 2026<\/strong><\/span><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/sportbiz.ch\/wp-content\/uploads\/2026\/01\/8848-sportbiz-2.png\" alt=\"\" width=\"1800\" height=\"900\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>8848 Altitude renforce le segment des skis haut de gamme de PPS Sportsgoods AG PPS Sportsgoods AG continue d&rsquo;\u00e9largir son portefeuille de marques et ajoute 8848 Altitude, une marque su\u00e9doise haut de gamme et r\u00e9put\u00e9e de v\u00eatements de ski et de plein air, \u00e0 son programme. Les droits de la marque ont \u00e9t\u00e9 r\u00e9cemment acquis [&hellip;]<\/p>\n","protected":false},"author":1927,"featured_media":0,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"categories":[126],"class_list":["post-182767","news","type-news","status-publish","hentry","category-marques-produits"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>8848 Altitude nouveau dans notre portefeuille de marques - Sportbiz<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sportbiz.ch\/fr\/news\/8848-altitude-nouveau-dans-notre-portefeuille-de-marques\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"8848 Altitude nouveau dans notre portefeuille de marques - Sportbiz\" \/>\n<meta property=\"og:description\" content=\"8848 Altitude renforce le segment des skis haut de gamme de PPS Sportsgoods AG PPS Sportsgoods AG continue d&rsquo;\u00e9largir son portefeuille de marques et ajoute 8848 Altitude, une marque su\u00e9doise haut de gamme et r\u00e9put\u00e9e de v\u00eatements de ski et de plein air, \u00e0 son programme. 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