{"id":182479,"date":"2025-06-12T00:00:00","date_gmt":"2025-06-11T22:00:00","guid":{"rendered":"https:\/\/sportbiz.ch\/news\/buff-ss26-linnovation-rencontre-la-technologie-suisse\/"},"modified":"2025-06-12T00:00:00","modified_gmt":"2025-06-11T22:00:00","slug":"buff-ss26-linnovation-rencontre-la-technologie-suisse","status":"publish","type":"news","link":"https:\/\/sportbiz.ch\/fr\/news\/buff-ss26-linnovation-rencontre-la-technologie-suisse\/","title":{"rendered":"BUFF\u00ae SS26 : l&rsquo;innovation rencontre la technologie suisse"},"content":{"rendered":"<p>Depuis maintenant 30 ans, Contact &amp; Production SA, dont le si\u00e8ge est \u00e0 Locarno, repr\u00e9sente la marque <strong>BUFF\u00ae<\/strong>en exclusivit\u00e9 sur le march\u00e9 suisse. Les showrooms se trouvent au <strong>TMC de Zurich (showroom 300)<\/strong> et \u00e0 l&rsquo;<strong>Expo Dents du Midi \u00e0 Aigle (showroom R24)<\/strong>. L&rsquo;\u00e9quipe sera \u00e9galement pr\u00e9sente aux <strong>SportsDays 2025 \u00e0 Zurich<\/strong> avec toute la puissance de BUFF\u00ae.  <\/p>\n<p><strong>Les points forts de la collection BUFF\u00ae SS26<\/strong><\/p>\n<p><strong>CoolNet UV\u00ae avec HeiQ Smart Mint : la technologie suisse pour les journ\u00e9es chaudes.<\/strong><br \/>Avec la combinaison de CoolNet UV\u00ae, un mat\u00e9riau ultral\u00e9ger \u00e0 s\u00e9chage rapide en PET recycl\u00e9, et de la technologie suisse HeiQ Smart Mint qui neutralise les odeurs, BUFF\u00ae pose de nouveaux jalons pour les accessoires d&rsquo;\u00e9t\u00e9. Qu&rsquo;il s&rsquo;agisse d&rsquo;un bandeau, d&rsquo;un v\u00eatement de cou, d&rsquo;une casquette ou de chaussettes. Swiss Made : <strong>HeiQ Smart Mint<\/strong> est bas\u00e9 sur des extraits naturels de menthe et offre une fra\u00eecheur durable, d\u00e9velopp\u00e9e par HeiQ \u00e0 Zurich.  <\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-medium wp-image-165274\" src=\"http:\/\/sportbiz.ch\/wp-content\/uploads\/2025\/06\/Small-133547.210.137788.538.bund_-720x720.jpg\" alt=\"\"><\/p>\n<p><strong>DryFlx\u00ae : haute performance \u00e0 chaque pas<\/strong><br \/>La ligne Performance se concentre sur le mat\u00e9riau DryFlx\u00ae perfectionn\u00e9. Les articles Headwear sont dot\u00e9s d&rsquo;\u00e9l\u00e9ments r\u00e9fl\u00e9chissants, extr\u00eamement respirants et \u00e0 s\u00e9chage rapide. Les chaussettes en Dryflx sont en outre l\u00e9g\u00e8rement compressives et dot\u00e9es de la technologie suisse HeiQ Smart Mint qui neutralise les odeurs. Id\u00e9ales pour la course \u00e0 pied, le v\u00e9lo et les sports de plein air.   <\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-medium wp-image-165278\" src=\"http:\/\/sportbiz.ch\/wp-content\/uploads\/2025\/06\/Small-135907.859.137791.858.bund_-720x720.jpg\" alt=\"\"><\/p>\n<p><strong>Merino Lightweight &amp; Digital Print<\/strong><br \/>Le mod\u00e8le \u00e0 succ\u00e8s Merino Lightweight reste une partie int\u00e9grante de la collection 2026 - dans une qualit\u00e9 \u00e9prouv\u00e9e de 100 % de laine m\u00e9rinos sans mulesing. La nouveaut\u00e9 est l&rsquo;introduction de designs imprim\u00e9s num\u00e9riquement \u00e0 base de m\u00e9rinos, un point fort en termes d&rsquo;esth\u00e9tique, de durabilit\u00e9 et de polyvalence. Fabriqu\u00e9 en Europe : BUFF\u00ae produit en Italie, en utilisant des techniques d&rsquo;impression de pointe et des encres respectueuses de l&rsquo;environnement.  <\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-medium wp-image-165272\" src=\"http:\/\/sportbiz.ch\/wp-content\/uploads\/2025\/06\/Small-122599.754.137795.706.bund_-720x720.jpg\" alt=\"\"><\/p>\n<p>En savoir plus ? Une visite au showroom ou aux <strong>SportsDays<\/strong> vaut la peine - d\u00e9couvrir BUFF\u00ae en direct n&rsquo;a jamais \u00e9t\u00e9 aussi vari\u00e9. <\/p>\n<p><strong>CONTACT &amp; PRODUCTION SA<\/strong> - Piazza Grande 15 - 6600 Locarno - info@contactproduction.ch - 091 751 61 32<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Avec la collection SS26, BUFF\u00ae ne lance pas seulement de nouveaux designs, mais aussi un nouveau niveau de technologie. La marque espagnole traditionnelle, connue pour ses v\u00eatements de t\u00eate multifonctionnels, pr\u00e9sente pour la prochaine saison printemps-\u00e9t\u00e9 2026 une gamme fortement \u00e9largie avec des nouveaut\u00e9s passionnantes, de la t\u00eate aux pieds. <\/p>\n","protected":false},"author":2264,"featured_media":182481,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"categories":[126],"class_list":["post-182479","news","type-news","status-publish","has-post-thumbnail","hentry","category-marques-produits"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>BUFF\u00ae SS26 : l&#039;innovation rencontre la technologie suisse - Sportbiz<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sportbiz.ch\/fr\/news\/buff-ss26-linnovation-rencontre-la-technologie-suisse\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BUFF\u00ae SS26 : l&#039;innovation rencontre la technologie suisse - Sportbiz\" \/>\n<meta property=\"og:description\" content=\"Avec la collection SS26, BUFF\u00ae ne lance pas seulement de nouveaux designs, mais aussi un nouveau niveau de technologie. La marque espagnole traditionnelle, connue pour ses v\u00eatements de t\u00eate multifonctionnels, pr\u00e9sente pour la prochaine saison printemps-\u00e9t\u00e9 2026 une gamme fortement \u00e9largie avec des nouveaut\u00e9s passionnantes, de la t\u00eate aux pieds.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sportbiz.ch\/fr\/news\/buff-ss26-linnovation-rencontre-la-technologie-suisse\/\" \/>\n<meta property=\"og:site_name\" content=\"Sportbiz\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/sportbizbyasmas\" \/>\n<meta property=\"og:image\" content=\"https:\/\/sportbiz.ch\/wp-content\/uploads\/2025\/06\/Small-129793.632.137795.538.bund_-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"750\" \/>\n\t<meta property=\"og:image:height\" content=\"750\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/buff-ss26-linnovation-rencontre-la-technologie-suisse\\\/\",\"url\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/buff-ss26-linnovation-rencontre-la-technologie-suisse\\\/\",\"name\":\"BUFF\u00ae SS26 : l'innovation rencontre la technologie suisse - Sportbiz\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/buff-ss26-linnovation-rencontre-la-technologie-suisse\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/buff-ss26-linnovation-rencontre-la-technologie-suisse\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/sportbiz.ch\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/Small-129793.632.137795.538.bund_-1.jpg\",\"datePublished\":\"2025-06-11T22:00:00+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/buff-ss26-linnovation-rencontre-la-technologie-suisse\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/buff-ss26-linnovation-rencontre-la-technologie-suisse\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/buff-ss26-linnovation-rencontre-la-technologie-suisse\\\/#primaryimage\",\"url\":\"https:\\\/\\\/sportbiz.ch\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/Small-129793.632.137795.538.bund_-1.jpg\",\"contentUrl\":\"https:\\\/\\\/sportbiz.ch\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/Small-129793.632.137795.538.bund_-1.jpg\",\"width\":750,\"height\":750},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/buff-ss26-linnovation-rencontre-la-technologie-suisse\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"News\",\"item\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"BUFF\u00ae SS26 : l&rsquo;innovation rencontre la technologie suisse\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/\",\"name\":\"Sportbiz\",\"description\":\"Schweizer Sportartikelbranche Online: ASMAS Verband Schweizer Sportfachhandel, \u00abSpaf\u00bb Verband Schweiz. 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