{"id":182472,"date":"2025-06-14T00:00:00","date_gmt":"2025-06-13T22:00:00","guid":{"rendered":"https:\/\/sportbiz.ch\/news\/points-forts-de-lowa-fs-2026\/"},"modified":"2025-06-14T00:00:00","modified_gmt":"2025-06-13T22:00:00","slug":"points-forts-de-lowa-fs-2026","status":"publish","type":"news","link":"https:\/\/sportbiz.ch\/fr\/news\/points-forts-de-lowa-fs-2026\/","title":{"rendered":"Points forts de LOWA FS 2026"},"content":{"rendered":"<p><img fetchpriority=\"high\" decoding=\"async\" class=\"size-full wp-image-165342 aligncenter\" src=\"http:\/\/sportbiz.ch\/wp-content\/uploads\/2025\/06\/LOWA_Image_Logo.png\" alt=\"\" width=\"1167\" height=\"528\"><\/p>\n<p>&nbsp;<\/p>\n<p><strong>UNFOLD YOUR JOURNEY.<\/strong><\/p>\n<p>Pour la premi\u00e8re fois, LOWA utilise des semelles interm\u00e9diaires LITECELL PU ultramodernes dans sa production au si\u00e8ge social de Jetzendorf - une \u00e9tape importante qui ouvre la voie \u00e0 la nouvelle LOWA\u00ae EXPLORER et red\u00e9finit la cat\u00e9gorie TREKKING. La LOWA\u00ae EXPLORER inaugure une nouvelle g\u00e9n\u00e9ration de chaussures de trekking. Fabriqu\u00e9e \u00e0 la main en Allemagne par les cordonniers exp\u00e9riment\u00e9s de LOWA, elle associe des mat\u00e9riaux l\u00e9gers \u00e0 une construction robuste. La semelle ext\u00e9rieure Vibram offre un contr\u00f4le total et si le profil est us\u00e9 apr\u00e8s des milliers de kilom\u00e8tres de randonn\u00e9e, la LOWA\u00ae EXPLORER peut \u00eatre ressemel\u00e9e.   <\/p>\n<div id=\"attachment_165305\" class=\"wp-caption aligncenter\" style=\"width: 913px;\"><img decoding=\"async\" class=\"wp-image-165305 size-medium\" src=\"http:\/\/sportbiz.ch\/wp-content\/uploads\/2025\/06\/221180-5108_LOWA-EXPLORER-GTX-MID-Ws_2026_flat-903x720.jpg\" alt=\"\" width=\"903\" height=\"720\" aria-describedby=\"caption-attachment-165305\"><\/div>\n<p><strong>ATR BY LOWA<\/strong><\/p>\n<p>Autre point fort, la <strong>chaussure<\/strong> technique <strong>de trail running SKYTERRA<\/strong> est dot\u00e9e de la semelle interm\u00e9diaire TPE la plus amortissante \u00e0 ce jour. Gr\u00e2ce \u00e0 la mousse LOWA\u00ae DYNATPE\u00ae ultramoderne, la SKYTERRA poss\u00e8de d&rsquo;excellentes propri\u00e9t\u00e9s de rebond. La semelle ext\u00e9rieure Vibram \u00e0 forte adh\u00e9rence, avec une profondeur de crampons de 4,5 mm, \u00e9tablit de nouvelles normes en mati\u00e8re de traction et de contr\u00f4le,  <\/p>\n<div id=\"attachment_165311\" class=\"wp-caption aligncenter\" style=\"width: 1203px;\"><img decoding=\"async\" class=\"wp-image-165311 size-medium\" src=\"http:\/\/sportbiz.ch\/wp-content\/uploads\/2025\/06\/311870-3753_SKYTERRA_2026_flat-1193x720.jpg\" alt=\"\" width=\"1193\" height=\"720\" aria-describedby=\"caption-attachment-165311\"><\/div>\n<p><strong>D\u00c9VELOPPEZ VOS POSSIBILIT\u00c9S<\/strong><\/p>\n<p>Dans tous les segments, LOWA a d\u00e9velopp\u00e9 des produits modernes qui se distinguent par leur performance, leur confort, leur fonctionnalit\u00e9 ou leur praticit\u00e9 : des mod\u00e8les fiables pour l&rsquo;alpinisme comme la nouvelle CERVINO aux chaussures fonctionnelles et styl\u00e9es pour enfants, en passant par des chaussures l\u00e9g\u00e8res pour le voyage et les loisirs.<br \/>\nEn plus d&rsquo;une collection soigneusement curat\u00e9e, LOWA se concentre encore plus sur les consommateurs finaux dans le marketing et la communication. Gr\u00e2ce \u00e0 un concept global de storytelling \u00e9motionnel et de contenus de qualit\u00e9, nous positionnons nos mod\u00e8les phares de mani\u00e8re cibl\u00e9e. <\/p>\n<div id=\"attachment_165353\" class=\"wp-caption aligncenter\" style=\"width: 893px;\">\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-165353 size-medium\" src=\"http:\/\/sportbiz.ch\/wp-content\/uploads\/2025\/06\/211030-9903_CERVINO-GTX-MID_2026_flat-883x720.jpg\" alt=\"\" width=\"883\" height=\"720\" aria-describedby=\"caption-attachment-165353\"><\/p>\n<p id=\"caption-attachment-165353\" class=\"wp-caption-text\">La CERVINO est la chaussure de MOUNTAINEERING ressemelable pour les alpinistes ambitieux qui exigent une performance maximale et une fiabilit\u00e9 absolue sur les glaciers d\u00e9chiquet\u00e9s, les ar\u00eates glac\u00e9es ou les parois de champs abruptes.<\/p>\n<\/div>\n<p><strong>Venez nous rendre visite lors des Sportsdays (dans le showroom Sch\u00f6ffel) et dans nos showrooms \u00e0 FOM SpreitenbacH, Bad Ragaz, Matten b. Interlaken ou Aigle et laissez-vous surprendre par la nouvelle collection.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>UNFOLD YOUR JOURNEY.<\/p>\n<p>Ce qui commence par un seul pas se d\u00e9veloppe en milliers. Les points forts de la collection LOWA printemps _ \u00e9t\u00e9 2026 sont plac\u00e9s sous le signe de l&rsquo;\u00e9panouissement. Ce qui a fait ses preuves est conserv\u00e9, des nouveaut\u00e9s sont con\u00e7ues et LOWA reste fid\u00e8le \u00e0 son ambition de d\u00e9velopper des innovations dynamiques qui ne sont pas seulement les moteurs d&rsquo;une image moderne et progressiste de &lsquo;l&rsquo;outdoor&rsquo;, mais qui sont \u00e9galement convaincantes sur le march\u00e9.  <\/p>\n","protected":false},"author":2240,"featured_media":182473,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"categories":[126],"class_list":["post-182472","news","type-news","status-publish","has-post-thumbnail","hentry","category-marques-produits"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Points forts de LOWA FS 2026 - Sportbiz<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sportbiz.ch\/fr\/news\/points-forts-de-lowa-fs-2026\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Points forts de LOWA FS 2026 - Sportbiz\" \/>\n<meta property=\"og:description\" content=\"UNFOLD YOUR JOURNEY. 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