{"id":182381,"date":"2025-07-29T00:00:00","date_gmt":"2025-07-28T22:00:00","guid":{"rendered":"https:\/\/sportbiz.ch\/news\/contre-la-penurie-de-personnel-qualifie-dans-le-sport-business\/"},"modified":"2025-07-29T00:00:00","modified_gmt":"2025-07-28T22:00:00","slug":"contre-la-penurie-de-personnel-qualifie-dans-le-sport-business","status":"publish","type":"news","link":"https:\/\/sportbiz.ch\/fr\/news\/contre-la-penurie-de-personnel-qualifie-dans-le-sport-business\/","title":{"rendered":"Contre la p\u00e9nurie de personnel qualifi\u00e9 dans le sport business"},"content":{"rendered":"

L’IST-Hochschule f\u00fcr Management et l’IST-Studieninstitut poursuivent leur coop\u00e9ration fructueuse dans le cadre de SPORT MARKE MEDIEN et restent partenaires de carri\u00e8re de l’\u00e9v\u00e9nement en 2025. Les deux partenaires renforcent ainsi leur engagement en faveur de la promotion cibl\u00e9e des jeunes talents dans le sport et ouvrent \u00e0 nouveau aux participants du congr\u00e8s les avantages d’un recrutement efficace des talents<\/a>. <\/p>\n

Le r\u00e9seau ESB Marketing, l’universit\u00e9 IST et l’institut d’\u00e9tudes IST reviennent sur une premi\u00e8re collaboration r\u00e9ussie : le nouveau sommet sportif SPORT MARKE MEDIEN a r\u00e9uni en d\u00e9cembre 2024 plus de 1 400 participants de marques, d’\u00e9quipementiers, de m\u00e9dias et d’organisations sportives. L’int\u00e9gration du programme innovant de recrutement de talents a permis de cr\u00e9er des liens cibl\u00e9s entre les jeunes talents ambitieux et les employeurs potentiels - avec un succ\u00e8s mesurable. Certains talents ont r\u00e9ussi \u00e0 entrer directement dans le monde du sport et travaillent aujourd’hui, entre autres, chez ESB. <\/p>\n

Succ\u00e8s mesurable : de participant au Talent-Recruiting \u00e0 collaborateur d’ESB<\/strong>
\n\u00ab\u00a0Le congr\u00e8s a \u00e9t\u00e9 pour moi une bonne occasion d’entrer directement en contact avec des employeurs passionnants dans le domaine du sport - aujourd’hui, je peux moi-m\u00eame faire partie de l’\u00e9quipe du congr\u00e8s ESB et je suis heureux de pouvoir vivre SPORT MARKE MEDIEN d\u00e9sormais en tant qu’organisateur\u00a0\u00bb, d\u00e9clare Valentin Ludwig, participant au Talent-Recruiting 2024.<\/strong> Luca B\u00fccker, qui travaille entre-temps dans la gestion de projet d’ESB<\/strong>, souligne lui aussi : \u00ab\u00a0Gr\u00e2ce au Talent-Recruiting lors du congr\u00e8s, j’ai rapidement eu un bon aper\u00e7u des employeurs potentiels et j’ai ainsi pu gagner beaucoup de temps dans ma recherche d’emploi\u00a0\u00bb.<\/p>\n

Cette ann\u00e9e, le congr\u00e8s SPORT MARKE MEDIEN aura lieu le 1er et 2 d\u00e9cembre dans le cadre de l’ISPO Munich <\/strong> et sera \u00e0 nouveau le point de rencontre central pour les d\u00e9cideurs, les employeurs et les talents de l’industrie du sport. Le recrutement de talents IST sera mis en \u0153uvre le premier jour du congr\u00e8s et offrira aux entreprises la possibilit\u00e9 de rencontrer des talents de mani\u00e8re cibl\u00e9e et de les attirer directement sur place. L’onboarding qui s’ensuit peut se faire par le biais de cursus en alternance ou en cours d’emploi - de mani\u00e8re simple et individuelle. En outre, l’universit\u00e9 IST apportera sa contribution en mati\u00e8re de contenu avec le forum \u00ab\u00a0Carri\u00e8res dans le sport\u00a0\u00bb. <\/p>\n

Benjamin Willems<\/strong>, directeur des ventes d’IST pour le d\u00e9partement Sport & Management : \u00ab\u00a0La premi\u00e8re \u00e9dition a montr\u00e9 que nous touchions une corde sensible dans le secteur avec le recrutement de talents. Le renouvellement de notre partenariat offre d\u00e9sormais aux participants du congr\u00e8s un outil \u00e0 la fois efficace et innovant pour attirer les talents directement sur place\u00a0\u00bb.<\/p>\n

Felix Berger<\/strong>, responsable du r\u00e9seau et membre de la direction d’ESB, ajoute : \u00ab\u00a0La prolongation de la coop\u00e9ration avec l’\u00e9cole sup\u00e9rieure IST souligne l’importance de SPORT MARKE MEDIEN en tant que plate-forme centrale pour le d\u00e9veloppement professionnel dans le sport et contribue \u00e0 fa\u00e7onner activement l’avenir du sport business. Le matching sur site restera un \u00e9l\u00e9ment central en 2025 et offrira de nouvelles opportunit\u00e9s aux recruteurs de notre secteur - une v\u00e9ritable valeur ajout\u00e9e pour toutes les parties concern\u00e9es\u00a0\u00bb.<\/p>\n

Informations sur le congr\u00e8s SPORT MARKE MEDIEN : https:\/\/www.sportmarkemedien.com\/<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Les 1er et 2 d\u00e9cembre 2025, SPORT MARKE MEDIEN r\u00e9unira l’industrie du sport \u00e0 l’ISPO Munich. Les partenaires de carri\u00e8re restent l’universit\u00e9 IST et l’institut d’\u00e9tudes IST. <\/p>\n","protected":false},"author":5,"featured_media":182383,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"categories":[125],"class_list":["post-182381","news","type-news","status-publish","has-post-thumbnail","hentry","category-secteur-et-vente-au-detail"],"yoast_head":"\nContre la p\u00e9nurie de personnel qualifi\u00e9 dans le sport business - Sportbiz<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sportbiz.ch\/fr\/news\/contre-la-penurie-de-personnel-qualifie-dans-le-sport-business\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Contre la p\u00e9nurie de personnel qualifi\u00e9 dans le sport business - Sportbiz\" \/>\n<meta property=\"og:description\" content=\"Les 1er et 2 d\u00e9cembre 2025, SPORT MARKE MEDIEN r\u00e9unira l'industrie du sport \u00e0 l'ISPO Munich. 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