{"id":182301,"date":"2025-09-25T00:00:00","date_gmt":"2025-09-24T22:00:00","guid":{"rendered":"https:\/\/sportbiz.ch\/news\/glide-le-premier-magazine-suisse-consacre-au-ski-de-fond\/"},"modified":"2025-09-25T00:00:00","modified_gmt":"2025-09-24T22:00:00","slug":"glide-le-premier-magazine-suisse-consacre-au-ski-de-fond","status":"publish","type":"news","link":"https:\/\/sportbiz.ch\/fr\/news\/glide-le-premier-magazine-suisse-consacre-au-ski-de-fond\/","title":{"rendered":"glide - Le premier magazine suisse consacr\u00e9 au ski de fond"},"content":{"rendered":"<p>En tant que magazine sp\u00e9cialis\u00e9 ind\u00e9pendant, glide allie passion du sport et informations fond\u00e9es et s&rsquo;adresse aussi bien aux d\u00e9butants qu&rsquo;aux coureurs ambitieux. Les sujets vont de l&rsquo;ABC de la technique et des conseils de service aux portraits et aux interviews, en passant par des articles de fond sur les pistes de ski de fond, les \u00e9v\u00e9nements et les innovations en mati\u00e8re de mat\u00e9riel et d&rsquo;infrastructure. <\/p>\n<p><strong>La premi\u00e8re \u00e9dition comprend entre autres<\/strong><\/p>\n<ul>\n<li>Ski de fond pour d\u00e9butants - initiation pratique aux techniques de ski classique et de skating<\/li>\n<li>Conseils de service de Toko - comment pr\u00e9parer parfaitement les skis apr\u00e8s la pause estivale<\/li>\n<li>Suggestions de circuits pour Davos, l&rsquo;Engadine et Lenzerheide<\/li>\n<li>Nouveaut\u00e9s 2025\/26 dans le domaine des mat\u00e9riaux<\/li>\n<li>Reportages et interviews de personnalit\u00e9s connues du milieu.<\/li>\n<li>Aper\u00e7u des \u00e9v\u00e9nements de ski de fond<\/li>\n<\/ul>\n<p>Pour le commerce, l&rsquo;industrie et le tourisme, glide ouvre une plate-forme publicitaire tr\u00e8s pertinente :<\/p>\n<ul>\n<li>Groupe cible : les amateurs de sports d&rsquo;hiver actifs ayant une grande affinit\u00e9 avec l&rsquo;\u00e9quipement, les v\u00eatements, les destinations et les \u00e9v\u00e9nements.<\/li>\n<li>Diffusion : tirage papier compl\u00e9t\u00e9 par des canaux num\u00e9riques, distribution cibl\u00e9e dans les \u00e9coles de ski de fond, les magasins sp\u00e9cialis\u00e9s, les r\u00e9gions touristiques et lors d&rsquo;\u00e9v\u00e9nements.<\/li>\n<li>Environnement : un contenu \u00e9ditorial de qualit\u00e9 cr\u00e9e un environnement cr\u00e9dible et inspirant pour la communication de la marque.<\/li>\n<\/ul>\n<p>Le magazine glide aura une pr\u00e9sence sur le web en plus de l&rsquo;impression. De plus, l&rsquo;\u00e9diteur investit dans les relations publiques, le marketing d&rsquo;influence et, depuis juillet 2025, glide.swiss est en ligne sur Instagram et Facebook. La communaut\u00e9 sera ainsi \u00e9galement connect\u00e9e num\u00e9riquement : Des contenus tels que des conseils d&rsquo;entra\u00eenement, des comptes rendus d&rsquo;\u00e9v\u00e9nements, des vid\u00e9os et des histoires de fond apparaissent en temps r\u00e9el et de mani\u00e8re interactive. Les canaux de m\u00e9dias sociaux ne servent pas seulement \u00e0 informer, mais aussi de plateforme d&rsquo;\u00e9change et d&rsquo;inspiration. \u00ab\u00a0Le ski de fond est bien plus qu&rsquo;un simple exercice physique en hiver, c&rsquo;est un mode de vie, une bonne sant\u00e9 et une exp\u00e9rience de la nature. Avec glide, nous offrons \u00e0 ce sport la sc\u00e8ne qu&rsquo;il m\u00e9rite\u00a0\u00bb, d\u00e9clare Silvan Parg\u00e4tzi, directeur de la publication de glide.    <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le premier num\u00e9ro de glide, paru en octobre 2025, est le premier magazine de Suisse enti\u00e8rement consacr\u00e9 au ski de fond. C&rsquo;est la premi\u00e8re fois qu&rsquo;un sport marqu\u00e9 par une grande tradition et une popularit\u00e9 sans cesse croissante dans notre pays b\u00e9n\u00e9ficie de sa propre plate-forme \u00e9ditoriale. <\/p>\n","protected":false},"author":2255,"featured_media":182304,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"categories":[127],"class_list":["post-182301","news","type-news","status-publish","has-post-thumbnail","hentry","category-evenements"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>glide - Le premier magazine suisse consacr\u00e9 au ski de fond - Sportbiz<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sportbiz.ch\/fr\/news\/glide-le-premier-magazine-suisse-consacre-au-ski-de-fond\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"glide - Le premier magazine suisse consacr\u00e9 au ski de fond - Sportbiz\" \/>\n<meta property=\"og:description\" content=\"Le premier num\u00e9ro de glide, paru en octobre 2025, est le premier magazine de Suisse enti\u00e8rement consacr\u00e9 au ski de fond. C&#039;est la premi\u00e8re fois qu&#039;un sport marqu\u00e9 par une grande tradition et une popularit\u00e9 sans cesse croissante dans notre pays b\u00e9n\u00e9ficie de sa propre plate-forme \u00e9ditoriale.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sportbiz.ch\/fr\/news\/glide-le-premier-magazine-suisse-consacre-au-ski-de-fond\/\" \/>\n<meta property=\"og:site_name\" content=\"Sportbiz\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/sportbizbyasmas\" \/>\n<meta property=\"og:image\" content=\"https:\/\/sportbiz.ch\/wp-content\/uploads\/2025\/09\/shutterstock_496622650-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1708\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/glide-le-premier-magazine-suisse-consacre-au-ski-de-fond\\\/\",\"url\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/glide-le-premier-magazine-suisse-consacre-au-ski-de-fond\\\/\",\"name\":\"glide - Le premier magazine suisse consacr\u00e9 au ski de fond - Sportbiz\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/glide-le-premier-magazine-suisse-consacre-au-ski-de-fond\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/glide-le-premier-magazine-suisse-consacre-au-ski-de-fond\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/sportbiz.ch\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/shutterstock_496622650-scaled.jpg\",\"datePublished\":\"2025-09-24T22:00:00+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/glide-le-premier-magazine-suisse-consacre-au-ski-de-fond\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/glide-le-premier-magazine-suisse-consacre-au-ski-de-fond\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/glide-le-premier-magazine-suisse-consacre-au-ski-de-fond\\\/#primaryimage\",\"url\":\"https:\\\/\\\/sportbiz.ch\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/shutterstock_496622650-scaled.jpg\",\"contentUrl\":\"https:\\\/\\\/sportbiz.ch\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/shutterstock_496622650-scaled.jpg\",\"width\":2560,\"height\":1708},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/glide-le-premier-magazine-suisse-consacre-au-ski-de-fond\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/page-daccueil\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"News\",\"item\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"glide - Le premier magazine suisse consacr\u00e9 au ski de fond\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/\",\"name\":\"Sportbiz\",\"description\":\"Schweizer Sportartikelbranche Online: ASMAS Verband Schweizer Sportfachhandel, \u00abSpaf\u00bb Verband Schweiz. 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