{"id":181473,"date":"2023-03-13T00:00:00","date_gmt":"2023-03-12T23:00:00","guid":{"rendered":"https:\/\/sportbiz.ch\/news\/pourquoi-les-marques-doivent-devenir-des-partenaires\/"},"modified":"2023-03-13T00:00:00","modified_gmt":"2023-03-12T23:00:00","slug":"pourquoi-les-marques-doivent-devenir-des-partenaires","status":"publish","type":"news","link":"https:\/\/sportbiz.ch\/fr\/news\/pourquoi-les-marques-doivent-devenir-des-partenaires\/","title":{"rendered":"Pourquoi les marques doivent devenir des partenaires"},"content":{"rendered":"<p>Les consommateurs* attendent des marques des avantages suppl\u00e9mentaires tels que des services de r\u00e9paration, des abonnements et des exp\u00e9riences uniques - en bref, ils veulent un partenaire !<\/p>\n<p>Pour savoir comment les marques y parviennent, quelles marques sont actuellement les plus proches de la communaut\u00e9 et quels nouveaux venus pourraient devenir les nouveaux Lovebrands, <strong><a title=\"https:\/\/www.ispo.com\/sports-business\/ispo-consumer-insights-report-q1-2023?utm_campaign=CPGN%20-ISPO%20RSS%20Newsticker%20DE%20-%202023-03-10%2017%3A25&amp;utm_medium=mail_mmg&amp;utm_source=eloqua&amp;utm_content=EM%20-%20ISPO%20RSS%20Newsticker%20DE%20-%202023-03-10%2017%3A25&amp;utm_marketing_tactic=Other&amp;elqTrackId=f27eb2e0584f4fad8cd3cef144fb610b&amp;elq=23df24703ca14973b2f8284873ca8ec3&amp;elqaid=30693&amp;elqat=1&amp;elqCampaignId=9283\" href=\"https:\/\/www.ispo.com\/sports-business\/ispo-consumer-insights-report-q1-2023?utm_campaign=CPGN%20-ISPO%20RSS%20Newsticker%20DE%20-%202023-03-10%2017%3A25&amp;utm_medium=mail_mmg&amp;utm_source=eloqua&amp;utm_content=EM%20-%20ISPO%20RSS%20Newsticker%20DE%20-%202023-03-10%2017%3A25&amp;utm_marketing_tactic=Other&amp;elqTrackId=f27eb2e0584f4fad8cd3cef144fb610b&amp;elq=23df24703ca14973b2f8284873ca8ec3&amp;elqaid=30693&amp;elqat=1&amp;elqCampaignId=9283\">cliquez ici<\/a>.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pour les marques de sport et d&rsquo;outdoor, fabriquer de bons produits ne suffit plus depuis longtemps, comme le prouve le dernier rapport ISPO Consumer Insights.  <\/p>\n","protected":false},"author":5,"featured_media":0,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"categories":[126],"class_list":["post-181473","news","type-news","status-publish","hentry","category-marques-produits"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - 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