{"id":181189,"date":"2021-08-23T00:00:00","date_gmt":"2021-08-22T22:00:00","guid":{"rendered":"https:\/\/sportbiz.ch\/news\/microspot-integre-ochsner-sport-a-sa-place-de-marche\/"},"modified":"2021-08-23T00:00:00","modified_gmt":"2021-08-22T22:00:00","slug":"microspot-integre-ochsner-sport-a-sa-place-de-marche","status":"publish","type":"news","link":"https:\/\/sportbiz.ch\/fr\/news\/microspot-integre-ochsner-sport-a-sa-place-de-marche\/","title":{"rendered":"Microspot int\u00e8gre Ochsner Sport \u00e0 sa place de march\u00e9"},"content":{"rendered":"<p>par Thomas Lang, <a href=\"https:\/\/blog.carpathia.ch\/\" target=\"_blank\" rel=\"noopener\">carpathia digital business blog<\/a><\/p>\n<p>Microspot entend ainsi presque doubler son offre dans l&rsquo;assortiment sport d&rsquo;ici fin septembre. En Suisse, le sport et les \u00e9quipements sportifs sont des produits qui ont connu un taux de croissance \u00e9norme, \u00e0 c\u00f4t\u00e9 de la maison et de l&rsquo;habitat, des loisirs et des jouets, et qui ont parfois doubl\u00e9 par rapport aux ann\u00e9es pr\u00e9c\u00e9dentes<a href=\"https:\/\/blog.carpathia.ch\/2021\/08\/01\/schweizer-onlinehandel-im-ersten-halbjahr-2021-mit-15-im-plus\/\">(le commerce en ligne suisse devrait augmenter de 15% au premier semestre 2021<\/a>). <\/p>\n<p>Microspot peut \u00e9galement confirmer cette \u00e9volution sur son site. \u00ab\u00a0La demande d&rsquo;articles de sport a augment\u00e9 de mani\u00e8re significative ces derni\u00e8res ann\u00e9es\u00a0\u00bb. \u00ab\u00a0Rien qu&rsquo;au premier semestre 2021, la demande sur microspot.ch a augment\u00e9 de plus de 50%\u00a0\u00bb.<\/p>\n<p>Avec l&rsquo;\u00e9largissement de son assortiment aux v\u00eatements et chaussures de sport, microspot.ch vend d\u00e9sormais pour la premi\u00e8re fois des textiles et devrait ainsi \u00ab\u00a0faire connaissance\u00a0\u00bb avec la complexit\u00e9 des multiples variantes (couleurs \/ tailles) ainsi qu&rsquo;avec des retours plus \u00e9lev\u00e9s.<\/p>\n<div class=\"g g-3\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Le mod\u00e8le de place de march\u00e9 s\u00e9lective de Microspot prend lentement et r\u00e9guli\u00e8rement son envol. Bien qu&rsquo;annonc\u00e9 il y a un peu plus de deux ans, 8 commer\u00e7ants sont d\u00e9sormais en ligne.<br \/>\nOutre les formats Coop CHRIST Montres &amp; Bijoux, Import Parfumerie, Livique et Lumimart ainsi que des tiers comme Orell F\u00fcssli, click and beauty et Br\u00fctsch\/R\u00fcegger Tools, le plus grand commer\u00e7ant suisse d&rsquo;articles de sport Ochsner Sport est actuellement en ligne. <\/p>\n","protected":false},"author":5,"featured_media":0,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"categories":[126],"class_list":["post-181189","news","type-news","status-publish","hentry","category-marques-produits"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Microspot int\u00e8gre Ochsner Sport \u00e0 sa place de march\u00e9 - Sportbiz<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sportbiz.ch\/fr\/news\/microspot-integre-ochsner-sport-a-sa-place-de-marche\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Microspot int\u00e8gre Ochsner Sport \u00e0 sa place de march\u00e9 - Sportbiz\" \/>\n<meta property=\"og:description\" content=\"Le mod\u00e8le de place de march\u00e9 s\u00e9lective de Microspot prend lentement et r\u00e9guli\u00e8rement son envol. Bien qu&#039;annonc\u00e9 il y a un peu plus de deux ans, 8 commer\u00e7ants sont d\u00e9sormais en ligne. Outre les formats Coop CHRIST Montres &amp; Bijoux, Import Parfumerie, Livique et Lumimart ainsi que des tiers comme Orell F\u00fcssli, click and beauty et Br\u00fctsch\/R\u00fcegger Tools, le plus grand commer\u00e7ant suisse d&#039;articles de sport Ochsner Sport est actuellement en ligne.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sportbiz.ch\/fr\/news\/microspot-integre-ochsner-sport-a-sa-place-de-marche\/\" \/>\n<meta property=\"og:site_name\" content=\"Sportbiz\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/sportbizbyasmas\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/microspot-integre-ochsner-sport-a-sa-place-de-marche\\\/\",\"url\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/microspot-integre-ochsner-sport-a-sa-place-de-marche\\\/\",\"name\":\"Microspot int\u00e8gre Ochsner Sport \u00e0 sa place de march\u00e9 - Sportbiz\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/#website\"},\"datePublished\":\"2021-08-22T22:00:00+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/microspot-integre-ochsner-sport-a-sa-place-de-marche\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/microspot-integre-ochsner-sport-a-sa-place-de-marche\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/microspot-integre-ochsner-sport-a-sa-place-de-marche\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"News\",\"item\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Microspot int\u00e8gre Ochsner Sport \u00e0 sa place de march\u00e9\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/\",\"name\":\"Sportbiz\",\"description\":\"Schweizer Sportartikelbranche Online: ASMAS Verband Schweizer Sportfachhandel, \u00abSpaf\u00bb Verband Schweiz. Sportartikel-Lieferanten\",\"publisher\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/#organization\",\"name\":\"ASMAS Sportfachhandel Schweiz\",\"url\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/sportbiz.ch\\\/wp-content\\\/uploads\\\/2023\\\/02\\\/sportbiz_Logo_72dpi.jpg\",\"contentUrl\":\"https:\\\/\\\/sportbiz.ch\\\/wp-content\\\/uploads\\\/2023\\\/02\\\/sportbiz_Logo_72dpi.jpg\",\"width\":520,\"height\":204,\"caption\":\"ASMAS Sportfachhandel Schweiz\"},\"image\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/sportbizbyasmas\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/sportbizbyasmas\\\/\",\"https:\\\/\\\/www.instagram.com\\\/sportbiz.ch_by_asmas\\\/\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UC_WL3nmvFlpl_sUNQofksqQ\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Microspot int\u00e8gre Ochsner Sport \u00e0 sa place de march\u00e9 - Sportbiz","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/sportbiz.ch\/fr\/news\/microspot-integre-ochsner-sport-a-sa-place-de-marche\/","og_locale":"fr_FR","og_type":"article","og_title":"Microspot int\u00e8gre Ochsner Sport \u00e0 sa place de march\u00e9 - Sportbiz","og_description":"Le mod\u00e8le de place de march\u00e9 s\u00e9lective de Microspot prend lentement et r\u00e9guli\u00e8rement son envol. Bien qu'annonc\u00e9 il y a un peu plus de deux ans, 8 commer\u00e7ants sont d\u00e9sormais en ligne. Outre les formats Coop CHRIST Montres &amp; Bijoux, Import Parfumerie, Livique et Lumimart ainsi que des tiers comme Orell F\u00fcssli, click and beauty et Br\u00fctsch\/R\u00fcegger Tools, le plus grand commer\u00e7ant suisse d'articles de sport Ochsner Sport est actuellement en ligne.","og_url":"https:\/\/sportbiz.ch\/fr\/news\/microspot-integre-ochsner-sport-a-sa-place-de-marche\/","og_site_name":"Sportbiz","article_publisher":"https:\/\/www.facebook.com\/sportbizbyasmas","twitter_card":"summary_large_image","twitter_misc":{"Dur\u00e9e de lecture estim\u00e9e":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/sportbiz.ch\/fr\/news\/microspot-integre-ochsner-sport-a-sa-place-de-marche\/","url":"https:\/\/sportbiz.ch\/fr\/news\/microspot-integre-ochsner-sport-a-sa-place-de-marche\/","name":"Microspot int\u00e8gre Ochsner Sport \u00e0 sa place de march\u00e9 - Sportbiz","isPartOf":{"@id":"https:\/\/sportbiz.ch\/fr\/#website"},"datePublished":"2021-08-22T22:00:00+00:00","breadcrumb":{"@id":"https:\/\/sportbiz.ch\/fr\/news\/microspot-integre-ochsner-sport-a-sa-place-de-marche\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/sportbiz.ch\/fr\/news\/microspot-integre-ochsner-sport-a-sa-place-de-marche\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/sportbiz.ch\/fr\/news\/microspot-integre-ochsner-sport-a-sa-place-de-marche\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/sportbiz.ch\/fr\/"},{"@type":"ListItem","position":2,"name":"News","item":"https:\/\/sportbiz.ch\/fr\/news\/"},{"@type":"ListItem","position":3,"name":"Microspot int\u00e8gre Ochsner Sport \u00e0 sa place de march\u00e9"}]},{"@type":"WebSite","@id":"https:\/\/sportbiz.ch\/fr\/#website","url":"https:\/\/sportbiz.ch\/fr\/","name":"Sportbiz","description":"Schweizer Sportartikelbranche Online: ASMAS Verband Schweizer Sportfachhandel, \u00abSpaf\u00bb Verband Schweiz. Sportartikel-Lieferanten","publisher":{"@id":"https:\/\/sportbiz.ch\/fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/sportbiz.ch\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/sportbiz.ch\/fr\/#organization","name":"ASMAS Sportfachhandel Schweiz","url":"https:\/\/sportbiz.ch\/fr\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/sportbiz.ch\/fr\/#\/schema\/logo\/image\/","url":"https:\/\/sportbiz.ch\/wp-content\/uploads\/2023\/02\/sportbiz_Logo_72dpi.jpg","contentUrl":"https:\/\/sportbiz.ch\/wp-content\/uploads\/2023\/02\/sportbiz_Logo_72dpi.jpg","width":520,"height":204,"caption":"ASMAS Sportfachhandel Schweiz"},"image":{"@id":"https:\/\/sportbiz.ch\/fr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/sportbizbyasmas","https:\/\/www.linkedin.com\/company\/sportbizbyasmas\/","https:\/\/www.instagram.com\/sportbiz.ch_by_asmas\/","https:\/\/www.youtube.com\/channel\/UC_WL3nmvFlpl_sUNQofksqQ"]}]}},"_links":{"self":[{"href":"https:\/\/sportbiz.ch\/fr\/wp-json\/wp\/v2\/news\/181189","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sportbiz.ch\/fr\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/sportbiz.ch\/fr\/wp-json\/wp\/v2\/types\/news"}],"author":[{"embeddable":true,"href":"https:\/\/sportbiz.ch\/fr\/wp-json\/wp\/v2\/users\/5"}],"version-history":[{"count":0,"href":"https:\/\/sportbiz.ch\/fr\/wp-json\/wp\/v2\/news\/181189\/revisions"}],"wp:attachment":[{"href":"https:\/\/sportbiz.ch\/fr\/wp-json\/wp\/v2\/media?parent=181189"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sportbiz.ch\/fr\/wp-json\/wp\/v2\/categories?post=181189"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}