{"id":180703,"date":"2025-05-01T00:00:00","date_gmt":"2025-04-30T22:00:00","guid":{"rendered":"https:\/\/sportbiz.ch\/news\/trail-running-academy-region-lucerne-et-coire-2025\/"},"modified":"2026-04-14T15:56:42","modified_gmt":"2026-04-14T13:56:42","slug":"trail-running-academy-region-lucerne-et-coire-2025","status":"publish","type":"news","link":"https:\/\/sportbiz.ch\/fr\/news\/trail-running-academy-region-lucerne-et-coire-2025\/","title":{"rendered":"Trail-Running Academy r\u00e9gion Lucerne et Coire 2025"},"content":{"rendered":"<p>L&rsquo;ASMAS organise, en collaboration avec la SIDAS Academy, une formation neutre par rapport \u00e0 la marque dans le domaine du trail running.<\/p>\n<p>Lors de ces cours, des sp\u00e9cialistes de la chaussure, des b\u00e2tons et des pieds vous transmettent toutes les connaissances et tous les \u00e9l\u00e9ments techniques n\u00e9cessaires pour d\u00e9velopper votre savoir-faire et vous concentrer sur la satisfaction de vos clients. Le groupe cible de cette Academy est constitu\u00e9 de conseillers de vente qui souhaitent approfondir les connaissances de base. <\/p>\n<p>Les cours consistent en un m\u00e9lange de th\u00e9orie, de pratique et de tests de produits. Les principales connaissances techniques sur les pieds et les chaussures sont enseign\u00e9es.  Cette connaissance permet<\/p>\n<ul>\n<li>promouvoir l&rsquo;image de sp\u00e9cialiste<\/li>\n<li>fid\u00e9liser les clients gr\u00e2ce \u00e0 un service technique et personnalis\u00e9<\/li>\n<li>Se diff\u00e9rencier du commerce en ligne<\/li>\n<\/ul>\n<p>Dates des cours :<\/p>\n<table width=\"917\">\n<tbody>\n<tr>\n<td width=\"192\"><strong>R\u00e9gion Lucerne &amp; Coire<\/strong><\/td>\n<td width=\"80\"><\/td>\n<td width=\"80\"><\/td>\n<td width=\"219\"><\/td>\n<td width=\"80\"><\/td>\n<td width=\"80\"><\/td>\n<\/tr>\n<tr>\n<td width=\"192\"><u>Date<\/u><\/td>\n<td width=\"80\"><u>Cours<\/u><\/td>\n<td width=\"80\"><\/td>\n<td width=\"219\"><u>Site<\/u><\/td>\n<td width=\"80\"><\/td>\n<td width=\"80\"><u>Prix du cours<\/u><\/td>\n<\/tr>\n<tr>\n<td width=\"192\">Mo. 16.06.2025<\/td>\n<td width=\"80\">Trail<\/td>\n<td width=\"80\"><\/td>\n<td width=\"219\"><b>Auberge Schl\u00fcssel, Alpnach<\/b><\/td>\n<td width=\"80\"><\/td>\n<td width=\"80\">CHF 150.00<\/td>\n<\/tr>\n<tr>\n<td width=\"192\">Mar. 17.06.2025<\/td>\n<td width=\"80\">Trail<\/td>\n<td width=\"80\"><\/td>\n<td width=\"219\"><b>H\u00f4tel Chur, Coire<\/b><\/td>\n<td width=\"80\"><\/td>\n<td width=\"80\">CHF 150.00<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><strong>TH\u00c8MES\/CONTENU :<\/strong><\/p>\n<ul>\n<li>Qu&rsquo;est-ce que le trail running<\/li>\n<li>Biom\u00e9canique de la course \u00e0 pied en g\u00e9n\u00e9ral<\/li>\n<li>Biom\u00e9canique &amp; technique sur le terrain<\/li>\n<li>Le trail running avec b\u00e2tons - la bonne technique<\/li>\n<li>Connaissance du mat\u00e9riel des b\u00e2tons de trail running<\/li>\n<li>Les ventes \u00e0 valeur ajout\u00e9e et leurs avantages<\/li>\n<li>Grand test pratique avec athl\u00e8te(s) sur place.<\/li>\n<\/ul>\n<p>40% Anatomie &amp; analyse<br \/>\n10% Processus de vente<br \/>\n50% Pratique (trailrun, technique, test de produits)<\/p>\n<p><strong>AUTRES SERVICES<\/strong><\/p>\n<p>Produits sp\u00e9cifiques \u00e0 la formation pour chaque participant<br \/>\nDocuments de formation<br \/>\nRepas<br \/>\nCertificat Trail Academy<br \/>\nLes cours sont organis\u00e9s avec nos partenaires mat\u00e9riels Salomon &amp; Leki.<\/p>\n<p><strong><a href=\"https:\/\/sportbiz.ch\/events\/detail\/bootfitting-academy-region-luzern-und-chur-2025\/\" target=\"_blank\" rel=\"noopener\">vers l&rsquo;inscription<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La formation continue de l&rsquo;\u00e9quipe, le d\u00e9veloppement personnel et l&rsquo;\u00e9largissement des connaissances techniques sont de plus en plus importants dans le commerce de d\u00e9tail du sport. C&rsquo;est la cl\u00e9 pour se diff\u00e9rencier sur le march\u00e9 et pour satisfaire les clients. <\/p>\n","protected":false},"author":5,"featured_media":180704,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"categories":[125],"class_list":["post-180703","news","type-news","status-publish","has-post-thumbnail","hentry","category-secteur-et-vente-au-detail"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Trail-Running Academy r\u00e9gion Lucerne et Coire 2025 - Sportbiz<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sportbiz.ch\/fr\/news\/trail-running-academy-region-lucerne-et-coire-2025\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Trail-Running Academy r\u00e9gion Lucerne et Coire 2025 - Sportbiz\" \/>\n<meta property=\"og:description\" content=\"La formation continue de l&#039;\u00e9quipe, le d\u00e9veloppement personnel et l&#039;\u00e9largissement des connaissances techniques sont de plus en plus importants dans le commerce de d\u00e9tail du sport. 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