{"id":180611,"date":"2025-04-01T00:00:00","date_gmt":"2025-03-31T22:00:00","guid":{"rendered":"https:\/\/sportbiz.ch\/news\/lavancee-de-temu-au-detriment-de-lequite-et-de-la-durabilite\/"},"modified":"2025-04-01T00:00:00","modified_gmt":"2025-03-31T22:00:00","slug":"lavancee-de-temu-au-detriment-de-lequite-et-de-la-durabilite","status":"publish","type":"news","link":"https:\/\/sportbiz.ch\/fr\/news\/lavancee-de-temu-au-detriment-de-lequite-et-de-la-durabilite\/","title":{"rendered":"L’avanc\u00e9e de Temu - au d\u00e9triment de l’\u00e9quit\u00e9 et de la durabilit\u00e9 ?"},"content":{"rendered":"

De plus en plus de sacs de la plateforme \u00e0 bas prix Temu atterrissent dans les bo\u00eetes aux lettres suisses. Mais derri\u00e8re ces pr\u00e9tendues bonnes affaires se cachent des questions : Temu respecte-t-elle les normes environnementales, les conditions de travail \u00e9quitables et la protection des consommateurs ?
\nAlors que l’UE prend les premi\u00e8res mesures, l’opposition grandit \u00e9galement en Suisse, notamment de la part des commer\u00e7ants qui d\u00e9noncent une concurrence d\u00e9loyale.
\n? Combien de temps allons-nous continuer \u00e0 d\u00e9tourner le regard ? <\/p>\n

RADIO SRF 1 - Plateforme de shopping chinoise Temu : les critiques ne faiblissent pas<\/strong>
\nC\u00e2bles fondus, protection solaire d\u00e9faillante, d\u00e9luge de colis a\u00e9riens : Temu reste sous le feu des critiques.
\nReportage dans l’Espresso de SRF<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Temu en plein essor - au d\u00e9triment de l’\u00e9quit\u00e9 et de la durabilit\u00e9 ?<\/p>\n","protected":false},"author":5,"featured_media":180612,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"categories":[126],"class_list":["post-180611","news","type-news","status-publish","has-post-thumbnail","hentry","category-marques-produits"],"yoast_head":"\nL'avanc\u00e9e de Temu - au d\u00e9triment de l'\u00e9quit\u00e9 et de la durabilit\u00e9 ? - Sportbiz<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sportbiz.ch\/fr\/news\/lavancee-de-temu-au-detriment-de-lequite-et-de-la-durabilite\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"L'avanc\u00e9e de Temu - au d\u00e9triment de l'\u00e9quit\u00e9 et de la durabilit\u00e9 ? - Sportbiz\" \/>\n<meta property=\"og:description\" content=\"Temu en plein essor - au d\u00e9triment de l'\u00e9quit\u00e9 et de la durabilit\u00e9 ?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sportbiz.ch\/fr\/news\/lavancee-de-temu-au-detriment-de-lequite-et-de-la-durabilite\/\" \/>\n<meta property=\"og:site_name\" content=\"Sportbiz\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/sportbizbyasmas\" \/>\n<meta property=\"og:image\" content=\"https:\/\/sportbiz.ch\/wp-content\/uploads\/2024\/05\/TEMU_PeB_Printscreen.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1207\" \/>\n\t<meta property=\"og:image:height\" content=\"1280\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/lavancee-de-temu-au-detriment-de-lequite-et-de-la-durabilite\\\/\",\"url\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/lavancee-de-temu-au-detriment-de-lequite-et-de-la-durabilite\\\/\",\"name\":\"L'avanc\u00e9e de Temu - au d\u00e9triment de l'\u00e9quit\u00e9 et de la durabilit\u00e9 ? - Sportbiz\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/lavancee-de-temu-au-detriment-de-lequite-et-de-la-durabilite\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/lavancee-de-temu-au-detriment-de-lequite-et-de-la-durabilite\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/sportbiz.ch\\\/wp-content\\\/uploads\\\/2024\\\/05\\\/TEMU_PeB_Printscreen.jpeg\",\"datePublished\":\"2025-03-31T22:00:00+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/lavancee-de-temu-au-detriment-de-lequite-et-de-la-durabilite\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/lavancee-de-temu-au-detriment-de-lequite-et-de-la-durabilite\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/lavancee-de-temu-au-detriment-de-lequite-et-de-la-durabilite\\\/#primaryimage\",\"url\":\"https:\\\/\\\/sportbiz.ch\\\/wp-content\\\/uploads\\\/2024\\\/05\\\/TEMU_PeB_Printscreen.jpeg\",\"contentUrl\":\"https:\\\/\\\/sportbiz.ch\\\/wp-content\\\/uploads\\\/2024\\\/05\\\/TEMU_PeB_Printscreen.jpeg\",\"width\":1207,\"height\":1280,\"caption\":\"TEMU_PeB_Printscreen\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/lavancee-de-temu-au-detriment-de-lequite-et-de-la-durabilite\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"News\",\"item\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"L’avanc\u00e9e de Temu – au d\u00e9triment de l’\u00e9quit\u00e9 et de la durabilit\u00e9 ?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/\",\"name\":\"Sportbiz\",\"description\":\"Schweizer Sportartikelbranche Online: ASMAS Verband Schweizer Sportfachhandel, \u00abSpaf\u00bb Verband Schweiz. 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