{"id":179726,"date":"2019-12-04T15:27:16","date_gmt":"2019-12-04T14:27:16","guid":{"rendered":"https:\/\/sportbiz.ch\/news\/outdoor-friedrichshafen-une-nouvelle-conception-renforce-lactivite-principale-du-secteur\/"},"modified":"2026-10-28T16:10:46","modified_gmt":"2026-10-28T15:10:46","slug":"outdoor-friedrichshafen-une-nouvelle-conception-renforce-lactivite-principale-du-secteur","status":"publish","type":"news","link":"https:\/\/sportbiz.ch\/fr\/news\/outdoor-friedrichshafen-une-nouvelle-conception-renforce-lactivite-principale-du-secteur\/","title":{"rendered":"OUTDOOR Friedrichshafen : une nouvelle conception renforce le c\u0153ur de m\u00e9tier de la Branche"},"content":{"rendered":"<p>Les organisateurs du salon, situ\u00e9s au bord du lac de Constance, se r\u00e9jouissent de l&rsquo;adh\u00e9sion de la Branche des activit\u00e9s de plein air au concept du nouveau salon OUTDOOR Friedrichshafen. Du 17 au 19 septembre 2019, les petites et moyennes entreprises du secteur de la fabrication rencontreront des repr\u00e9sentants du commerce sp\u00e9cialis\u00e9 de d\u00e9tail germanophone afin de mettre en place des mesures de promotion des ventes pour la saison 2020. \u00ab Le fait que nous empruntions des voies conceptuelles totalement nouvelles, que nous apportions une flexibilit\u00e9 et une efficacit\u00e9 totales \u00e0 notre engagement dans le salon gr\u00e2ce \u00e0 des offres cibl\u00e9es, que nous abordions en outre des th\u00e8mes concrets et que nous cr\u00e9ions une ambiance convaincante est tr\u00e8s bien accueilli par de nombreux acteurs du march\u00e9 \u00bb, d\u00e9clare Klaus Wellmann, directeur g\u00e9n\u00e9ral du salon.  <\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/sportbiz.ch\/wp-content\/uploads\/2019\/12\/large_outdoor_fn_bild1_a.jpg\" style=\"width: 400px; height: 400px;\"><\/p>\n<p><a href=\"http:\/\/www.outdoor-friedrichshafen.de\" target=\"_blank\">vers le site web<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La nouvelle conception du salon porte ses fruits - Fort int\u00e9r\u00eat commercial et m\u00e9diatique de la r\u00e9gion internationale des trois fronti\u00e8res - Nouvelles impulsions des secteurs caravane et camping - OUTDOOR Industry Award en croissance.<\/p>\n","protected":false},"author":2545,"featured_media":0,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"categories":[127],"class_list":["post-179726","news","type-news","status-publish","hentry","category-evenements"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>OUTDOOR Friedrichshafen : une nouvelle conception renforce le c\u0153ur de m\u00e9tier de la Branche - sportbiz by ASMAS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sportbiz.ch\/fr\/news\/outdoor-friedrichshafen-une-nouvelle-conception-renforce-lactivite-principale-du-secteur\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"OUTDOOR Friedrichshafen : une nouvelle conception renforce le c\u0153ur de m\u00e9tier de la Branche - sportbiz by ASMAS\" \/>\n<meta property=\"og:description\" content=\"La nouvelle conception du salon porte ses fruits - Fort int\u00e9r\u00eat commercial et m\u00e9diatique de la r\u00e9gion internationale des trois fronti\u00e8res - Nouvelles impulsions des secteurs caravane et camping - OUTDOOR Industry Award en croissance.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sportbiz.ch\/fr\/news\/outdoor-friedrichshafen-une-nouvelle-conception-renforce-lactivite-principale-du-secteur\/\" \/>\n<meta property=\"og:site_name\" content=\"sportbiz by ASMAS\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/sportbizbyasmas\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-28T15:10:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/sportbiz.ch\/wp-content\/uploads\/2019\/12\/large_outdoor_fn_bild1_a.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/outdoor-friedrichshafen-une-nouvelle-conception-renforce-lactivite-principale-du-secteur\\\/\",\"url\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/outdoor-friedrichshafen-une-nouvelle-conception-renforce-lactivite-principale-du-secteur\\\/\",\"name\":\"OUTDOOR Friedrichshafen : une nouvelle conception renforce le c\u0153ur de m\u00e9tier de la Branche - sportbiz by ASMAS\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/outdoor-friedrichshafen-une-nouvelle-conception-renforce-lactivite-principale-du-secteur\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/outdoor-friedrichshafen-une-nouvelle-conception-renforce-lactivite-principale-du-secteur\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/sportbiz.ch\\\/wp-content\\\/uploads\\\/2019\\\/12\\\/large_outdoor_fn_bild1_a.jpg\",\"datePublished\":\"2019-12-04T14:27:16+00:00\",\"dateModified\":\"2026-10-28T15:10:46+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/outdoor-friedrichshafen-une-nouvelle-conception-renforce-lactivite-principale-du-secteur\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/outdoor-friedrichshafen-une-nouvelle-conception-renforce-lactivite-principale-du-secteur\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/outdoor-friedrichshafen-une-nouvelle-conception-renforce-lactivite-principale-du-secteur\\\/#primaryimage\",\"url\":\"https:\\\/\\\/sportbiz.ch\\\/wp-content\\\/uploads\\\/2019\\\/12\\\/large_outdoor_fn_bild1_a.jpg\",\"contentUrl\":\"https:\\\/\\\/sportbiz.ch\\\/wp-content\\\/uploads\\\/2019\\\/12\\\/large_outdoor_fn_bild1_a.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/outdoor-friedrichshafen-une-nouvelle-conception-renforce-lactivite-principale-du-secteur\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/page-daccueil\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"News\",\"item\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/news\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"OUTDOOR Friedrichshafen : une nouvelle conception renforce le c\u0153ur de m\u00e9tier de la Branche\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/\",\"name\":\"Sportbiz\",\"description\":\"sportbiz.ch \u2013 Die Schweizer Branchenplattform von ASMAS Sportfachhandel Schweiz. Aktuelle News, Aus- und Weiterbildung, Branchenevents, Jobs und digitaler Markenindex.\",\"publisher\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/#organization\",\"name\":\"ASMAS Sportfachhandel Schweiz\",\"url\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/sportbiz.ch\\\/wp-content\\\/uploads\\\/2023\\\/02\\\/sportbiz_Logo_72dpi.jpg\",\"contentUrl\":\"https:\\\/\\\/sportbiz.ch\\\/wp-content\\\/uploads\\\/2023\\\/02\\\/sportbiz_Logo_72dpi.jpg\",\"width\":520,\"height\":204,\"caption\":\"ASMAS Sportfachhandel Schweiz\"},\"image\":{\"@id\":\"https:\\\/\\\/sportbiz.ch\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/sportbizbyasmas\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/sportbizbyasmas\\\/\",\"https:\\\/\\\/www.instagram.com\\\/sportbiz.ch_by_asmas\\\/\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UC_WL3nmvFlpl_sUNQofksqQ\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"OUTDOOR Friedrichshafen : une nouvelle conception renforce le c\u0153ur de m\u00e9tier de la Branche - sportbiz by ASMAS","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/sportbiz.ch\/fr\/news\/outdoor-friedrichshafen-une-nouvelle-conception-renforce-lactivite-principale-du-secteur\/","og_locale":"fr_FR","og_type":"article","og_title":"OUTDOOR Friedrichshafen : une nouvelle conception renforce le c\u0153ur de m\u00e9tier de la Branche - sportbiz by ASMAS","og_description":"La nouvelle conception du salon porte ses fruits - Fort int\u00e9r\u00eat commercial et m\u00e9diatique de la r\u00e9gion internationale des trois fronti\u00e8res - Nouvelles impulsions des secteurs caravane et camping - OUTDOOR Industry Award en croissance.","og_url":"https:\/\/sportbiz.ch\/fr\/news\/outdoor-friedrichshafen-une-nouvelle-conception-renforce-lactivite-principale-du-secteur\/","og_site_name":"sportbiz by ASMAS","article_publisher":"https:\/\/www.facebook.com\/sportbizbyasmas","article_modified_time":"2026-10-28T15:10:46+00:00","og_image":[{"url":"https:\/\/sportbiz.ch\/wp-content\/uploads\/2019\/12\/large_outdoor_fn_bild1_a.jpg","type":"","width":"","height":""}],"twitter_card":"summary_large_image","twitter_misc":{"Dur\u00e9e de lecture estim\u00e9e":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/sportbiz.ch\/fr\/news\/outdoor-friedrichshafen-une-nouvelle-conception-renforce-lactivite-principale-du-secteur\/","url":"https:\/\/sportbiz.ch\/fr\/news\/outdoor-friedrichshafen-une-nouvelle-conception-renforce-lactivite-principale-du-secteur\/","name":"OUTDOOR Friedrichshafen : une nouvelle conception renforce le c\u0153ur de m\u00e9tier de la Branche - sportbiz by ASMAS","isPartOf":{"@id":"https:\/\/sportbiz.ch\/fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/sportbiz.ch\/fr\/news\/outdoor-friedrichshafen-une-nouvelle-conception-renforce-lactivite-principale-du-secteur\/#primaryimage"},"image":{"@id":"https:\/\/sportbiz.ch\/fr\/news\/outdoor-friedrichshafen-une-nouvelle-conception-renforce-lactivite-principale-du-secteur\/#primaryimage"},"thumbnailUrl":"https:\/\/sportbiz.ch\/wp-content\/uploads\/2019\/12\/large_outdoor_fn_bild1_a.jpg","datePublished":"2019-12-04T14:27:16+00:00","dateModified":"2026-10-28T15:10:46+00:00","breadcrumb":{"@id":"https:\/\/sportbiz.ch\/fr\/news\/outdoor-friedrichshafen-une-nouvelle-conception-renforce-lactivite-principale-du-secteur\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/sportbiz.ch\/fr\/news\/outdoor-friedrichshafen-une-nouvelle-conception-renforce-lactivite-principale-du-secteur\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/sportbiz.ch\/fr\/news\/outdoor-friedrichshafen-une-nouvelle-conception-renforce-lactivite-principale-du-secteur\/#primaryimage","url":"https:\/\/sportbiz.ch\/wp-content\/uploads\/2019\/12\/large_outdoor_fn_bild1_a.jpg","contentUrl":"https:\/\/sportbiz.ch\/wp-content\/uploads\/2019\/12\/large_outdoor_fn_bild1_a.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/sportbiz.ch\/fr\/news\/outdoor-friedrichshafen-une-nouvelle-conception-renforce-lactivite-principale-du-secteur\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/sportbiz.ch\/fr\/page-daccueil\/"},{"@type":"ListItem","position":2,"name":"News","item":"https:\/\/sportbiz.ch\/fr\/news\/"},{"@type":"ListItem","position":3,"name":"OUTDOOR Friedrichshafen : une nouvelle conception renforce le c\u0153ur de m\u00e9tier de la Branche"}]},{"@type":"WebSite","@id":"https:\/\/sportbiz.ch\/fr\/#website","url":"https:\/\/sportbiz.ch\/fr\/","name":"Sportbiz","description":"sportbiz.ch \u2013 Die Schweizer Branchenplattform von ASMAS Sportfachhandel Schweiz. Aktuelle News, Aus- und Weiterbildung, Branchenevents, Jobs und digitaler Markenindex.","publisher":{"@id":"https:\/\/sportbiz.ch\/fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/sportbiz.ch\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/sportbiz.ch\/fr\/#organization","name":"ASMAS Sportfachhandel Schweiz","url":"https:\/\/sportbiz.ch\/fr\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/sportbiz.ch\/fr\/#\/schema\/logo\/image\/","url":"https:\/\/sportbiz.ch\/wp-content\/uploads\/2023\/02\/sportbiz_Logo_72dpi.jpg","contentUrl":"https:\/\/sportbiz.ch\/wp-content\/uploads\/2023\/02\/sportbiz_Logo_72dpi.jpg","width":520,"height":204,"caption":"ASMAS Sportfachhandel Schweiz"},"image":{"@id":"https:\/\/sportbiz.ch\/fr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/sportbizbyasmas","https:\/\/www.linkedin.com\/company\/sportbizbyasmas\/","https:\/\/www.instagram.com\/sportbiz.ch_by_asmas\/","https:\/\/www.youtube.com\/channel\/UC_WL3nmvFlpl_sUNQofksqQ"]}]}},"_links":{"self":[{"href":"https:\/\/sportbiz.ch\/fr\/wp-json\/wp\/v2\/news\/179726","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sportbiz.ch\/fr\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/sportbiz.ch\/fr\/wp-json\/wp\/v2\/types\/news"}],"author":[{"embeddable":true,"href":"https:\/\/sportbiz.ch\/fr\/wp-json\/wp\/v2\/users\/2545"}],"version-history":[{"count":3,"href":"https:\/\/sportbiz.ch\/fr\/wp-json\/wp\/v2\/news\/179726\/revisions"}],"predecessor-version":[{"id":198958,"href":"https:\/\/sportbiz.ch\/fr\/wp-json\/wp\/v2\/news\/179726\/revisions\/198958"}],"wp:attachment":[{"href":"https:\/\/sportbiz.ch\/fr\/wp-json\/wp\/v2\/media?parent=179726"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sportbiz.ch\/fr\/wp-json\/wp\/v2\/categories?post=179726"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}